Product Management
Product Management
Product Managers are the beacons for any cross-functional team. They define the tactics and strategy for the product, ensuring its continuous and successful growth.
As a student of Product Management at BuildUp, you will learn from tutors with proven track records of building products people love — and mentors that are leaders in their industries. You will work with a cross-functional team to build and ship a real product, instantly putting your knowledge to practice under the guidance of your tutor and mentors.
Learn Now and Pay Later
Once your salary has reached the target level, you can make this payment in $100 installments over a 17-month period.
Our price: $1700
Industry price: $4000
Become a student
Reasons to apply
An evening program
BuildUp is flexible. If you have free hours in the evening after work, you can easily learn with us, and your main job won’t suffer. You will need to learn 6 hours per week of online content with only 2 hours of live calls with tutors, and then it is an offline meeting with your team in a local Co-working space in Yerevan.
You think you have a top job and salary...but do you?
Sure, if you are a VP of Engineering at Microsoft, you can ignore this. But if you want to be one in the next 10 years, please apply here.
Consumed by your “Levi” every night?
You don't want to work a second job your whole life, right? Why not learn now and upgrade your salary, so you can better enjoy life.
Your dream is to work for...Google?
What if PicsArt is sold to Google tomorrow? Would you be qualified to work there? We’ll help you hone your skills so the world's leading tech companies can hire you.
You’ll own the product
This is not just another internship. You’ll build a product with the team, and you’ll own the product with your team.
You want to build hugely successful products
Join us if you want to learn how to apply your skills to make the next big digital product.
Your current learning from seniors is too slow
You may be learning in your current job. And it might be enough if you want to become a professional in 3-5 years. At BuildUp, you can do it in 4 months and with a whole new perspective.
And these other points to consider
All of our tutors are top-level professionals. We teach mindset, so you’ll learn critical thinking and complex problem-solving. You’ll be part of a multi-disciplinary team solving real-life problems. And eventually, see the incredible community that will mentor you.
Skills you will build up
You will become a rockstar Product Manager — able to design, deliver, and grow products of any complexity for any market.
You will be able to think critically and effectively, thriving in solving problems and reducing the level of ambiguity for your team.
You will learn how to find and fulfill the needs of your market.
You will become effective at finding product-market fit.
You will learn how to communicate effectively with various stakeholders across an organization.
You will learn how to execute on a daily basis, ruthlessly prioritizing and delivering.
You will learn how to design a product experience that does the job for your users and makes them want to use and share the product.
You will learn how to measure success and set up the right metrics to track the performance of your product over time.
Are you fit to join the program?
This program is designed for mid-level Product Managers who aspire to become rockstars in their work. It is not suitable for people who are just beginning their journey in Product Management.
You should have:
- Some experience in product development and product strategy definition
- Experience working with a product team to develop and ship a small product feature
- Experience working with product designers on user experience
- Some experience of daily execution during product development
You are not good fit if:
- You’re in your first year in Product Management
- You’re at the cusp of a career switch
- You’re a CEO or a Founder
Who will lead the program
Garry Avery
Who will lead the program?
Senior Product Manager with international experience in the software industry.
Message from Dean
Ruben Hambardzumyan
Dean of Product Management
Ruben has helped to build products for the consumer and the enterprise market for over eight years, ranging from mobile photo editing and FinTech consumer products to banking and healthcare supply chain orchestration enterprise platforms.
What you will learn from the program
What will you learn from the program?
Each week you will go through 2 to 3 hours of self-paced material covering actionable frameworks and proven systems created by leading executives for B2B & B2C companies.
Conducting Market Research
Market research offers a way of qualifying our ideas, pricing, strategy, features and so much more. It helps ensure we know what our customers want and why they want it, rather than guessing their needs. It gives confidence in the product plan and avoids wasting time and effort building solutions our customers have no interest in. In this session, we’ll step through market research tools, methodologies, and frameworks.Read more
The Lifecycle of a Product
An understanding of the product lifecycle is critical for a product management team. If we don’t understand the lifecycle, we can make poor decisions and, in some cases, turn a potentially winning product into a failure. In this topic, we will step through the Lifecycle model and look at how we should use it to enhance product performance.Read more
The Competitor Landscape
Knowing who we compete with and how to compete against them is fundamental to a successful product team. In this session, we discuss how to identify, assess, and address our major competitive threats. Read more
Why BuildUp?
Students at BuildUp study online via live sessions, online materials, and office hours with their tutor. Our education is work-driven, focused on teaching complex problem solving and putting what you have learned into practice immediately.
Along with mentors, the learning and product building process at BuildUp is also guided by tutors and deans, who are renowned experts in their fields. The Mentor Network at BuildUp is ever-growing!
Working in multi-disciplinary teams, students at BuildUp create, deliver, and market real products that solve real customer problems.
Education here is lifelong, as students have the opportunity to come back and join more advanced programs as they grow professionally.
The BuildUp methodology
At BuildUp, we're building a modern education method that redefines how a community can learn together. In our case, we learn together through multi-disciplinary teamwork working on real-life products.
Students are grouped into teams to develop products with mentors, tutors, and deans. Through this collaboration, they learn the mindset of professionals in the field and how to perform effectively in real business situations.
Here are the cornerstones of the BuildUp experience:
Cohort Based Programs
- 16-weeks, part-time, virtual, and intense
- Built and led by executives
- Real-life product-focused
- Live case studies with a cohort of peers
On-Demand
- Access content from all programs
- Step-by-step projects to help you execute
- Weekly releases, events, and updates
- Connect with peers solving similar problems
This is your career boost
Live Case Studies Each Week
Each week, you will go deeper by attending a live online session via Zoom where the tutor will walk through a real-life scenario applying the concepts you learned. Live sessions are 2 hours and take place weekly during a cohort. Hear how industry leaders from companies like Tripadvisor, Tinder, Uber, and more have addressed similar challenges.
Work in Team and Peer-to-peer Culture Learning
Every week there will be optional opportunities to connect with peers in the cohort solving similar problems to you. Join a small group to discuss applying the concepts, attend/host a community deep-dive session on a special topic, or discuss questions within the forum and Slack.
Apply the Problem Solving Methodology
Translate the frameworks to your company with active, hands-on exercises, worksheets, and weekly micro-projects. Expect to spend about 2 hours a week on active learning. A plan for action: Build a plan that you can take back to your company. Start small, achieve results, and amplify your impact.